{"id":2036,"date":"2023-10-25T09:43:43","date_gmt":"2023-10-25T07:43:43","guid":{"rendered":"https:\/\/b-bright.co.il\/portfolio-items\/%d7%a7%d7%91%d7%95%d7%a6%d7%aa-%d7%90%d7%95%d7%a8%d7%95%d7%9f\/"},"modified":"2026-04-12T17:53:43","modified_gmt":"2026-04-12T15:53:43","slug":"%d7%a7%d7%91%d7%95%d7%a6%d7%aa-%d7%90%d7%95%d7%a8%d7%95%d7%9f","status":"publish","type":"avada_portfolio","link":"https:\/\/b-bright.co.il\/en\/portfolio-items\/%d7%a7%d7%91%d7%95%d7%a6%d7%aa-%d7%90%d7%95%d7%a8%d7%95%d7%9f\/","title":{"rendered":"Oron Group"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:195px;--awb-padding-bottom:56px;--awb-padding-top-medium:100px;--awb-padding-bottom-medium:40px;--awb-padding-top-small:50px;--awb-padding-bottom-small:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:#ffdf4f;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:0px;--awb-margin-left-small:0px;--awb-sep-color:#000000;--awb-font-size:50px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">Oron Group<\/h1><\/div><div class=\"fusion-separator\" style=\"align-self: flex-start;margin-right:auto;margin-top:19px;margin-bottom:5px;width:100%;max-width:31px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:#000000;border-color:#000000;border-top-width:3px;\"><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 awb-text-cols fusion-text-columns-2\" style=\"--awb-columns:2;--awb-column-spacing:2em;--awb-column-min-width:270px;\"><p><strong>Employer Branding Campaign Development<\/strong><\/p>\n<p>Oron Group is one of the largest civil engineering and infrastructure groups in Israel. The company places significant emphasis on the recruitment and retention of employees. We were tasked with creating a new recruitment campaign.<\/p>\n<h3><span style=\"color: #ffe03e; margin-bottom: 10px;\"><strong>The Bright Side<\/strong><\/span><\/h3>\n<p>We focused on the company&#8217;s employees and their individual work experiences. The campaign showcased their testimonials and personal stories, offering a unique perspective on the company&#8217;s work environment.<br \/>\nIn doing so, we established a direct, genuine connection with the brand.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\">\t<div class=\"eoi_fusion_tags \" >\r\n        <p># Brochure &amp; Presentations&nbsp;&nbsp;&nbsp;# Copywriting&nbsp;&nbsp;&nbsp;# Packaging&nbsp;&nbsp;&nbsp;# Strategy&nbsp;&nbsp;&nbsp;# Ux Ui&nbsp;&nbsp;&nbsp;# Visual Identity<\/p>\r\n    <\/div>\r\n<\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:2.3%;--awb-padding-left:2.3%;--awb-padding-right-medium:2.3%;--awb-padding-left-medium:2.3%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-block\">  \r\n    <div class=\"eoi_fusion_pgrid\">\r\n        <div class=\"row\">\r\n                            <div class=\"col-sm-7 col-md-8 col-big\">                \r\n                                                        <div class=\"col-item\" style=\"background-image: url(https:\/\/b-bright.co.il\/wp-content\/uploads\/2023\/10\/\u05d2\u05d9\u05d5\u05e1-\u05e2\u05d5\u05d1\u05d3\u05d9\u05dd-\u05d0\u05d5\u05e8\u05d5\u05df.jpg);\">\r\n                        <img decoding=\"async\" class=\"col-item-bg\" src=\"https:\/\/b-bright.co.il\/wp-content\/themes\/Avada-Child-Theme\/eoi-fusion-builder\/img\/responsive-bg.png\" alt=\"\"> \r\n                                                <div class=\"item-content\"><\/div>\r\n                    <\/div>\r\n                \r\n                <\/div>                            <div class=\"col-sm-5 col-md-4 col-small\">                \r\n                                                        <div class=\"col-item\" style=\"background-image: url(https:\/\/b-bright.co.il\/wp-content\/uploads\/2023\/10\/Artboard-1.jpg);\">\r\n                        <img decoding=\"async\" class=\"col-item-bg\" src=\"https:\/\/b-bright.co.il\/wp-content\/themes\/Avada-Child-Theme\/eoi-fusion-builder\/img\/responsive-bg.png\" alt=\"\"> \r\n                                                <div class=\"item-content\"><\/div>\r\n                    <\/div>\r\n                \r\n                                                            \r\n                                                        <div class=\"col-item\" style=\"background-image: url(https:\/\/b-bright.co.il\/wp-content\/uploads\/2023\/10\/Free_US_Half_Fold_Brochure_Mockup_ORON.jpg);\">\r\n                        <img decoding=\"async\" class=\"col-item-bg\" src=\"https:\/\/b-bright.co.il\/wp-content\/themes\/Avada-Child-Theme\/eoi-fusion-builder\/img\/responsive-bg.png\" alt=\"\"> \r\n                                                <div class=\"item-content\"><\/div>\r\n                    <\/div>\r\n                \r\n                <\/div>                            <div class=\"col-sm-5 col-md-4 col-small\">                \r\n                                                        <div class=\"col-item\" style=\"background-image: url(https:\/\/b-bright.co.il\/wp-content\/uploads\/2023\/10\/ORON-FLYER.jpg);\">\r\n                        <img decoding=\"async\" class=\"col-item-bg\" src=\"https:\/\/b-bright.co.il\/wp-content\/themes\/Avada-Child-Theme\/eoi-fusion-builder\/img\/responsive-bg.png\" alt=\"\"> \r\n                                                <div class=\"item-content\"><\/div>\r\n                    <\/div>\r\n                \r\n                                                            \r\n                                                        <div class=\"col-item\" style=\"background-image: url(https:\/\/b-bright.co.il\/wp-content\/uploads\/2023\/10\/post.jpg);\">\r\n                        <img decoding=\"async\" class=\"col-item-bg\" src=\"https:\/\/b-bright.co.il\/wp-content\/themes\/Avada-Child-Theme\/eoi-fusion-builder\/img\/responsive-bg.png\" alt=\"\"> \r\n                                                <div class=\"item-content\"><\/div>\r\n                    <\/div>\r\n                \r\n                <\/div>                            <div class=\"col-sm-7 col-md-8 col-big\">                \r\n                                   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\r\n<\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":1900,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"portfolio_category":[],"portfolio_skills":[66,68,72,74,75,77],"portfolio_tags":[],"class_list":["post-2036","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_skills-brochure-presentations-en","portfolio_skills-copywriting-en","portfolio_skills-packaging-en-en","portfolio_skills-strategy-en","portfolio_skills-ux-ui-en","portfolio_skills-visual-identity-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u05e4\u05e8\u05d5\u05d9\u05e7\u05d8 Oron Group | Bright<\/title>\n<meta name=\"robots\" content=\"index, follow, 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